So, who owns Under Armour? Well, it's a mix of individual and institutional investors! Kevin Plank, the founder, is the biggest individual shareholder with around 19.16 million shares—pretty impressive, right? Institutional investors call the shots here, owning about 76.11% of the company. BDT Capital Partners is the largest, holding nearly 25% of shares. Other big names like Vanguard and BlackRock are in the mix, too. It's kinda exciting to think about how these owners influence Under Armour's direction! Curious about how this impacts the brand? Stick around for more insights!
Overview of Under Armour Ownership

Under Armour's ownership structure reveals a mix of individual and institutional stakeholders, showcasing a blend of personal investment and broader market confidence. You might be surprised to learn that Kevin Plank, the founder and former CEO, holds a whopping 19,161,800 shares. That's a significant ownership stake! But he's not alone in this. Institutional investors own about 76.11% of Under Armour's total shares, which really shows that these big players believe in the company's growth potential.
BDT Capital Partners stands out as the largest institutional shareholder, owning 52.95 million shares—around 24.83% of the total shares. Then, you've got heavyweights like Vanguard Group and BlackRock, holding 19.67 million shares and 16.97 million shares, respectively. With such strong backing, you'd think Under Armour would be riding high, right?
But there have been challenges, and those have definitely impacted stock performance. Plus, Under Armour doesn't pay dividends, which can make some investors a bit nervous. Still, the mix of individual and institutional ownership makes for an exciting dynamic, don't you think?
Key Individual Shareholders
When you look at the key individual shareholders of Under Armour, it's clear that a few influential figures stand out. First up is Kevin Plank, the founder and former CEO, who's the largest individual shareholder, owning a whopping 19,161,800 shares! That's a lot of skin in the game, right?
Then we have David Bergman, the CFO since February 2017, holding 524,210 shares. He's been steering the financial ship, ensuring Under Armour stays strong. Don't forget Douglas Coltharp, an independent director since 2004, with 326,338 shares. These board members and senior management definitely have a vested interest in the company's success.
Together, the insider ownership—made up of folks like Plank, Bergman, and Coltharp—accounts for 8.88% of Under Armour's total shares. While individual investors make up a smaller portion of the shareholder base, their support often comes from brand loyalty and slick marketing. So, next time you think about who owns Under Armour, remember these key players and their significant contributions to the company! Isn't it fascinating how much impact a few individuals can have?
Major Institutional Investors

After looking at the individual shareholders, it's important to shift focus to the major institutional investors in Under Armour. Did you know that institutional investors own about 76.11% of all the shares? That's a huge chunk! The biggest player is BDT Capital Partners, holding 52.95 million shares, which is a solid 24.83% of the total. Impressive, right?
Then there's Vanguard Group, owning 19.67 million shares, or 9.22%. BlackRock isn't far behind with 16.97 million shares, making up 7.96%. These institutional investors don't just sit back and watch; they actively influence Under Armour's governance, shaping company policies and helping stabilize stock prices when the market gets a bit wobbly.
This increased investment shows that these big players are confident in Under Armour's growth potential. They see promise in the brand, even with all the market challenges out there. So, when you think about Under Armour, remember that these institutional investors are backing it up, and that can mean great things for the future! Isn't it exciting to see such support?
Kevin Plank's Stake
Kevin Plank's significant stake in Under Armour reflects his enduring commitment to the brand he founded. As of April 2024, he owns a whopping 19,161,800 shares, which makes up about 4.32% of the total ownership. That's no small chunk! Even after stepping down as CEO in 2019, his passion for Under Armour hasn't faded one bit. It's clear he still cares deeply about the brand and its mission.
Did you know that this ownership contributes to his estimated net worth of $1.8 billion? Wow, right? As a key stakeholder, Kevin's decisions still play a vital role in shaping the company's strategic direction. You might wonder, how does this affect you as a potential customer or fan? Well, it means that the brand is likely to stay true to its roots, focusing on quality and innovation.
With Kevin Plank at the helm as a major shareholder, you can trust that Under Armour will continue to push boundaries and inspire athletes everywhere. So, whether you're hitting the gym or just chilling, you're part of something special! Isn't that exciting?
Company Financial Snapshot

Under Armour's financial health paints a vivid picture of its current standing in the market. As of August 2024, the company reported a trailing 12-month revenue of $5.7 billion, with a market capitalization of around $2.77 billion. That's impressive, right? The share price is sitting at $6.41, bouncing between $5.86 and $8.99 over the past year.
With 443.22 million outstanding shares, Under Armour's seen a slight decrease of 2.27% in shares this year. Institutional investors hold a hefty 76.11% of those shares, while insiders own about 8.88%. It is noteworthy that Under Armour doesn't pay dividends—nope! Instead, they're all about reinvesting in growth and innovations.
Frequently Asked Questions
Who Is the Owner of Under Armour Brand?
You'll find that Under Armour's brand history reflects its commitment to product innovation and athlete endorsements. Their market strategy focuses on global expansion, sustainability efforts, and competition analysis, catering to diverse consumer demographics through retail partnerships.
Who Is the Majority Shareholder of Under Armour?
You'll find that the majority shareholder of Under Armour considerably influences stock performance and investment strategies. This role affects corporate governance, board members' decisions, financial stability, and the company's valuation amidst market competition and shareholder rights.
Is Under Armour Part of the Dwayne Johnson?
Dwayne Johnson's influence isn't ownership but essential for Under Armour's collaborations. His fitness apparel evolution and celebrity endorsements enhance brand marketing strategies, aligning with consumer trends analysis and retail expansion plans, impacting the sports industry as a lifestyle brand.
Is Under Armour an American Owned Company?
Yes, Under Armour's an American brand known for athletic apparel. Its corporate governance enhances financial performance, while brand strategy and sports sponsorship drive consumer loyalty, positioning it well in market competition and industry trends, including international expansion.
Conclusion
So, there you have it! Under Armour isn't just owned by one person; it's a mix of individual shareholders and big institutional investors, with Kevin Plank still holding a significant piece of the pie. It's pretty cool to see how a brand can have so many people involved, right? Whether you're a fan of their gear or just curious about business, Under Armour's ownership story shows how teamwork makes the dream work! What do you think about that?