Dior’s latest collection demonstrates the fashion industry’s nostalgic turn as it brings back the iconic ‘J’Adore Dior’ t-shirts from the 1990s.

The fashion industry is often perceived as a forward-thinking realm, yet it is deeply entwined with the past, evidenced in its recent runway trends that frequently echo the styles of yesteryears. This retrospective approach has become more pronounced over the past decade, as designers increasingly draw from their own brand histories for inspiration.

Dior’s latest collection for fall-winter 2025/2026 serves as a prime example of this trend. Under the guidance of Maria Grazia Chiuri, the fashion house has previously looked to classic elements like the Bar jackets and the voluptuous Corolle skirts of the 1950s. However, the newest collection marks a shift, reinvigorating interest in a beloved creation from its more contemporary history—the “J’Adore Dior” t-shirts. Originally introduced by former creative director John Galliano in the 1990s, these iconic shirts gained notable popularity when featured in the television series Sex and the City. The shirts were prominently worn by Lucy Liu during her cameo in the show’s fourth season, and later made a memorable appearance on Carrie Bradshaw in Sex and the City 2.

This revival reflects a broader trend in fashion where nostalgia intertwines with contemporary design, allowing brands to re-establish connections with their heritage while appealing to modern sensibilities. As designers continue to harness the allure of past collections, the influence of earlier styles remains a defining characteristic within the industry, capturing the imagination of both longtime enthusiasts and new audiences alike.

Source: Noah Wire Services