A new player in the workwear market, Equipt, has launched a premium uniform brand designed specifically for the hotel industry, blending style and functionality.
A new player in the workwear market, Equipt, has officially launched its premium uniform brand aimed specifically at the hotel industry. This brand, developed by the team behind Cargo Crew—a global uniform business founded in 2002—seeks to offer a sophisticated and contemporary selection of workwear designed to enhance employee comfort and style while addressing common supply chain and pricing issues characteristic of custom uniform programs.
With 23 years of experience in the uniform sector, Cargo Crew has established itself as a significant innovator. Their modern range of uniforms is currently worn by approximately 90,000 teams across the globe. The introduction of Equipt represents a continued evolution in uniform design, bringing a tailored aesthetic that enhances the professional appearance of hotel staff.
Equipt focuses on creating elevated designs that fuse current fashion trends with timeless elements to ensure garments are as functional as they are stylish. The inaugural collection features over 330 different combinations of uniform styles, providing hotel partners with the flexibility to find designs that resonate with their brand identity and the specific roles for which they are outfitting employees.
Felicity Rodgers, the Founder and Chief Creative Officer of Equipt, expressed the brand’s objective in a statement, saying, “Equipt answers our client’s need for a premium hotel uniforms solution. Our new brand answers this need with a fashion-forward range that has the support system of our decades of experience in uniforms. This means easy replenishment, account management and inclusive sizing.”
The offerings from Equipt include items designed for the food and beverage sector, chefwear, and traditional uniforms, which are available alongside Cargo Crew’s existing collections. Notably, Equipt assures availability from stock with no minimum orders, enabling clients to create a completely customized uniform experience across both offerings.
In addition to the product range, Equipt clients will benefit from the guidance of Cargo Crew’s award-winning team of uniform experts, who provide styling advice and support for uniform curation. Interested parties can now access pre-release showings of Equipt’s collection, which are limited in availability, by booking appointments through their official website, equiptworkwear.com.
Source: Noah Wire Services
