The Kashani fabric collection showcases a vibrant fusion of Persian artistry and the Arts and Crafts movement, emphasizing intricate designs and sustainable practices.
The Kashani fabric collection emerges as a fusion of Persian cultural influences and the principles of the Arts and Crafts movement, showcasing a vibrant array of intricate designs and bold colors. Drawing from the rich heritage of ancient Persian bazaars, the collection integrates traditional artistry with contemporary aesthetics, resulting in a sophisticated offering for interior design enthusiasts.
The Kashani collection is characterized by its elaborate patterns that evoke the diverse landscapes of Persia, from lush gardens and majestic palaces to serene deserts. Each design features elements inspired by nature, folklore, and the historical narratives of the region. The intricate motifs, drawn from traditional symbols and natural elements, reflect the varied beauty of the Persian landscape, with silk brocades and knitted fabrics serving as key components.
Parallel to these cultural reflections, the collection also embodies aspects of the Arts and Crafts movement, which originated in Britain in the late 19th century. This movement, championed by figures such as William Morris and Edward Burne-Jones, focused on elevating the status of decorative arts and emphasizing craftsmanship in response to the dehumanizing effects of industrialization. Central to its ethos was the use of natural materials, allowing for the creation of pieces that resonate with organic forms and timeless beauty.
Kashani’s innovative designs, including the Forest Canopy pattern, playfully depict animals nestled within enchanting woodland scenes, blending the influences of both design philosophies. The color palette is rich and varied, featuring deep blues, ochres, and vibrant yellows, ensuring versatility and sophistication across different interior applications.
Given the increasing emphasis on sustainability within the interior design sector, ILIV, the company behind the Kashani collection, integrates eco-friendly practices into its production processes. The collection is made available on recycled cloth and employs a digital printing method that conserves up to 95% more water compared to traditional rotary printing techniques. In its commitment to environmental responsibility, ILIV collaborates with suppliers who support renewable energy initiatives and sustainable wastewater management.
Additionally, the company uses a range of sustainable materials in its offerings, including vegan leather, organic and recycled yarns, as well as plant-based natural fibers such as Better Cotton, bamboo yarn, wool, and flax. Equipped with fire retardant fabrics that feature halogen-free coatings, the collection not only provides aesthetic appeal but also prioritizes health and ecological well-being.
The Kashani fabric collection stands as a testament to the dynamic interplay between cultural heritage and modern design ethics, all while maintaining a resolute focus on sustainability.
Source: Noah Wire Services
