As summer fades, ColCol transforms old beach towels into vibrant hats, promoting a creative and sustainable approach to fashion.

As the warmer months draw to a close and cooler weather approaches, beachgoers are starting to consider packing away their swimming towels. However, the Kiwi brand ColCol, based in Taranaki, is finding innovative ways to repurpose these often-overlooked textiles. Instead of allowing vintage towels to gather dust in the back of closets until the next summer, ColCol transforms them into vibrant hats that offer a burst of color and style.

ColCol’s approach not only gives a second life to these materials but also serves as a unique fashion statement. The hats, crafted from repurposed towels, are designed to be both practical and visually appealing, allowing individuals to maintain a summer vibe well into the cooler months.

The brand encapsulates a creative philosophy, underscoring that every day presents an opportunity to wear a hat that brings joy and warmth. ColCol’s offerings suggest that there is potential for creating functional fashion from items that might otherwise be discarded.

For those interested, ColCol’s unique collection can be viewed online, showcasing the brand’s commitment to sustainability and innovation in fashion.

Source: Noah Wire Services