The collaboration features limited edition sunglasses that blend technology and fashion, showcased during a captivating runway event.
During the Paris Fashion Week Women’s Fall/Winter 2025, Ray-Ban and Coperni unveiled their first limited-edition collection, marking a significant milestone where fashion meets technology. The partnership features a model inspired by the iconic Ray-Ban Wayfarer design, integrating the minimalist and futuristic aesthetics of the French brand with innovative technology from the American eyewear company.
The eyewear features a transparent black frame paired with gray mirrored lenses, personalized details, and exclusive limited edition numbering, highlighting its distinctiveness. This collaboration signifies a fresh chapter in the realm of wearable technology, creating an accessory that is not only visually appealing but also experiential.
The launch event showcased the collaboration during a Coperni runway show in Paris, which incorporated an immersive performance inspired by the digital community, emphasizing the connection between the virtual and physical realms. Models utilized hands-free recording capabilities embedded within the Ray-Ban Meta sunglasses to film directly from the runway.
The event was part of a 24-hour LAN party with 200 participants, further emphasizing the project’s significance. The runway transformed into a dynamic digital platform where fashion and technology intertwined, blurring the lines between the real and digital worlds.
The Ray-Ban Meta x Coperni collection offers a novel approach to experiencing fashion by incorporating artificial intelligence functionalities, voice assistance, and video recording into one product. This eyewear is not merely a fashion accessory but a tool that allows users to document their surroundings innovatively.
The limited edition collection will be available for purchase starting March 10, 2025, with only 3,600 pieces produced, making it a collectible item for fashion and technology enthusiasts alike. The collaboration between these two powerful brands has culminated in a unique model, offering fans an extraordinary experience with the launch.
The details of this innovative venture were reported by WANNABE MAGAZINE, further showcasing the ongoing evolution of wearable technology in fashion.
Source: Noah Wire Services
