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Luxury brand Roger Vivier sees a resurgence in popularity, particularly on TikTok, thanks to iconic designs like the Belle Vivier pump and the Trompette Pump.

Luxury footwear brand Roger Vivier is experiencing renewed attention among fashion enthusiasts, particularly on platforms like TikTok, where fashion aficionados discuss enduring style pieces. Central to this discussion are several iconic Roger Vivier designs, such as the Trompette Pump, the Belle Vivier Trompette Pump, and the Viv Rangers Crystal Buckle Loafer, which range in price from $750 to $1,625.

The Belle Vivier pump, in particular, marks a significant milestone as it celebrates its 60th anniversary this year. Originally introduced as part of Yves Saint Laurent’s 1965 Mondrian collection, the pump has maintained its status as a staple in fashion history, even being favored by notable figures like Jackie Kennedy Onassis. This enduring popularity underlines the shoe’s status as a classic rather than a fleeting trend.

The craftsmanship of Roger Vivier shoes markedly contributes to their high price points. Produced in Italy from premium materials, the brand’s signature Trompette heel is known for its complicated construction. Elizabeth Semmelhack, the Director and Senior Curator at The Bata Shoe Museum, commented on the artistry involved, stating, “He paid incredible attention to the toes of the shoes he designed in addition to the heels… He was called the Fabergé of shoes because even though he was so sculptural and almost minimalist in the architecture that he created, he often embellished his shoes to the point of near excess, where they were dripping with baubles and jewels.” This level of detailed workmanship significantly elevates the value of each piece.

Presently, the allure of Roger Vivier’s footwear aligns seamlessly with the rising trend of “quiet luxury,” which emphasizes subtle elegance over ostentatious branding. Unlike many contemporary designs that prominently display logos, Roger Vivier shoes convey a sense of discernible luxury through their design and quality rather than conspicuous branding. This understated elegance is appealing to consumers seeking polished alternatives in a market increasingly dominated by flashier trends.

The exclusivity of certain styles has further increased their desirability. For example, the Belle Vivier Trompette Pump has seen such a surge in popularity that it is nearly sold out at Nordstrom. Such scarcity is noted among luxury enthusiasts on TikTok, who refer to these shoes as a refined choice comparable to other trendier options.

Among the most popular models currently available are the Trompette Pump, offered at $1,075 and featuring a modern square-toe design; the Gommettine Buckle Pointed Toe Flat, priced at $750, which conveys elegance without a heel; and the Viv Rangers Crystal Buckle Loafer, retailing at $1,625 and distinguished by its chunky silhouette and oversized crystal detailing.

Consumers interested in Roger Vivier footwear can find selections at Nordstrom, on the official Roger Vivier website, in high-end department stores, and on various resale platforms. The brand continues to navigate the intersection of luxury fashion and contemporary trends, ensuring its presence remains significant within the industry.

Source: Noah Wire Services