Hamamatsu, Japan’s celebrated cotton weaving hub, continues to thrive with renowned fashion brands like THE ROW embracing its quality corduroy fabric.
The tranquil sound of shuttle looms can still be heard in Hamamatsu, Shizuoka, a city noted for its pivotal role in the textile industry as part of Japan’s Enshu region. Hamamatsu is recognized as one of Japan’s three major cotton weaving areas, alongside Senshu and Mikawa. This area once thrived during the corduroy boom, and it continues to produce the fabric that has drawn attention from notable fashion brands.
One such brand is THE ROW, which has gained acclaim for its dedication to quality and craftsmanship. They recently released a new pair of pants made from finely crafted corduroy sourced from Hamamatsu. These pants feature a slightly relaxed, straight-leg, five-pocket style, designed to complement a wide range of tops. The silhouette has been described as timeless, showcasing the brand’s approach to universal appeal in fashion.
The pants’ design is further distinguished by the absence of a leather patch, a feature that sets them apart from other garments in the market. This subtlety reflects THE ROW’s low-profile philosophy, which is rooted in the brand’s confidence in its quality and aesthetic. The meticulous pattern making and expert cutting and sewing craft an appearance that is unmistakably associated with THE ROW, which takes its name from Savile Row, renowned for its bespoke tailoring.
As emphasized by its design ethos, the brand’s continuous pursuit of universal appeal is evident. In particular, THE ROW’s iconic T-shirt, which helped catapult the brand to prominence, stands as a testament to this ambition.
The creative direction of this latest collection has been handled by Kazumi Horiguchi, with photography by Junghyun Kim, while text contributions come from Kei Takegawa. Their collective efforts underscore the brand’s commitment to excellence and attention to detail in every piece produced.
Source: Noah Wire Services