Barcelona-based eyewear brand Visionario unveils its Spring/Summer 2025 collection, merging vintage styles with modern aesthetics and vibrant colors.
Visionario, an innovative eyewear brand based in Barcelona, is making waves in the fashion industry with its latest Spring/Summer 2025 collection. Led by Miquel Dosta, the brand operates as a trend radar, essential for identifying and setting eyewear trends through comprehensive fashion analytics. The design team comprises seasoned trend researchers focused on developing unique collections known for their exceptional design and quality, all while maintaining reasonable price points.
With a youthful and contemporary vision, Visionario aims to provide stylish accessories for individuals eager to express their personality. The Spring/Summer 2025 collection draws considerable inspiration from the oversized frames popular in the 1960s and 1980s, blending these vintage styles with modern aesthetics. This reimagining features hexagonal silhouettes and the contemporary low-profile designs synonymous with Y2K fashion.
A distinctive color palette characterizes the new collection, showcasing shades like nutshell brown, fondant pink, cyber lime, cherry lacquer, and sunset coral, each contributing to the collection’s vibrant and eye-catching appeal. Furthermore, Visionario is responding to the increasing market interest in colored lenses, particularly within men’s eyewear, thus expanding its offerings and adapting to consumer demands.
To launch this dynamic collection, Visionario has introduced their new 2025 campaign titled “Splash.” This campaign symbolizes a deliberate step forward for the brand, presenting a bold and sophisticated image that resonates with a modern lifestyle. The campaign features a series of images that evoke the essence of summer, characterized by a “wet” effect reminiscent of splashes in pools and at sun-soaked beaches. The visuals embody a sense of irreverence and playful sensuality, encapsulated within a fresh and modern narrative.
As Visionario positions itself further within the competitive eyewear market, the commitment to innovative design and trend forecasting continues to define its mission. The brand’s forward-thinking approach not only reflects current fashion trends but also anticipates future demands, solidifying its role as an influential player in the eyewear landscape.
Source: Noah Wire Services
