Z Supply unveils a new collection combining comfort-driven fashion with Western aesthetics, continuing its partnership with the historic Diamond Cross Ranch.
Z Supply has announced the launch of its second collaboration with Diamond Cross Ranch, a family-owned ranch in Jackson Hole, Wyoming, known for its rich history in Western culture that dates back to 1912. The collaboration aims to blend Z Supply’s comfort-driven fashion with the aesthetic of Western life, showcasing a collection that features modern Western-inspired pieces.
Mandy Fry, President of Z Supply, expressed enthusiasm for the new styles, stating, “Z SUPPLY couldn’t wait to collaborate with Diamond Cross Ranch again. The collection reflects the natural beauty and charm of the American West.” Fry mentioned that both the company and its customers were eager for this partnership that highlights ranch-inspired designs.
The latest range includes items like graphic tees and sweatshirts, all made from Z Supply’s signature fabrics that prioritize comfort and fit. Some key pieces in the collection include the “Cowboys Tourist Tee,” which features a whimsical graphic declaring “I Heart Cowboys,” and the “Cool It Tourist Tee” that sports a cowboy hat graphic alongside playful text.
Another shirt from the collection, the “Howdy SoCal Tee,” offers a relaxed fit with a bold bucking bronco design and a catchy phrase on the back. The collection also features sweatshirts like the “Jackson Sunday Sweatshirt,” emblazoned with “You Had Me At Howdy,” and the “Giddy Up Sunday Sweatshirt,” which showcases a cowboy graphic.
In terms of outerwear, the range includes a light-wash denim jacket with “Howdy” embroidered on it and a statement bomber jacket in red with Western embroidery, dubbed the “Rodeo Days Jacket.”
Kirby Long, Co-CEO of Diamond Cross Ranch, remarked on the partnership, saying, “We’re honored to partner with Z SUPPLY for a second collaboration. The quality and craftsmanship of their products is surpassed only by the caliber and character of their team.” Long added that the collaboration not only produces aesthetically appealing items but also allows them to share their family’s story and commitment to preserving their land.
The limited-edition collection, priced between $33 to $169, is currently available for purchase on both Z Supply’s and Diamond Cross Ranch’s websites. This collaboration not only represents a blend of contemporary style and heritage but also highlights the importance of storytelling through fashion, reflecting the ranch’s century-long legacy in fostering a connection to nature and tradition.
Source: Noah Wire Services
